Mallika Sherawat, 36, will feature in The Bachelorette India – Mere Khayalon Ki Mallika, which will air on Life OK. It is based on US TV show The Bachelor.
The format of The Bachelorette, revolves around finding a celebrity's love. The Bachelorette India - Mere Khayalon Ki Mallika will be shot in a palace in Rajasthan to give an ethnic look to the show. The call for entries has already begun and the show is slated to be launched in July. About 30 participants will compete to be selected as the love of her life by Sherawat.
After Rahul Mahajan, Rakhi Sawant and Ratan Rajput who were seen hunting for their respective partners on the reality show Swayamvar, Mallika Sherawat will be on Television to search a perfect Bachelorette of India for herself. Mallika is quite clear about the kind of guy she wants to date. “I’m looking for someone who is self-made, well educated, grounded and above all someone who can be a friend and not just a lover,” Mallika said in a statement. “I prefer men who take risks in life, and especially the ones who are not afraid to speak their mind. I’m hoping that through The Bachelorette India, I find what I’m truly looking for – a friend and a soulmate,” added the actor known for films like Murder and Pyaar Ke Side Effects.
Ajit Thakur, general manager, Life OK, is proud of the association with a global format and said it has many successful seasons in about 25 countries. “The show gives us a unique opportunity to partner Mallika in her quest to find true love. We are confident that the series will strengthen Life OK’s programming and set another benchmark in quality entertainment,” he added.
The Bachelorette India – Mere Khayalon Ki Mallika is expected to go on air in August 2013.The show is slated to be launched over the weekends for about 10 weeks, a total of 20 episodes. Ajit Thakur, business head, Life OK, says, "The show is being made to suit the family prime-time on the channel. A lot of censorship will go behind the post production and production stages."
Ajit Thakur, general manager, Life OK, is proud of the association with a global format and said it has many successful seasons in about 25 countries. “The show gives us a unique opportunity to partner Mallika in her quest to find true love. We are confident that the series will strengthen Life OK’s programming and set another benchmark in quality entertainment,” he added.
The Bachelorette India – Mere Khayalon Ki Mallika is expected to go on air in August 2013.The show is slated to be launched over the weekends for about 10 weeks, a total of 20 episodes. Ajit Thakur, business head, Life OK, says, "The show is being made to suit the family prime-time on the channel. A lot of censorship will go behind the post production and production stages."
Matchmaking is not new to Indian television.
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